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INVISIBLE MAN I FORD FUSION MIDDLE EAST

CLIENT FORD I ROLE ART DIRECTOR  I PROJECT FORD FUSION INVISIBLE MAN

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Meet the Invisible Man
01:22
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Invisible man at work
01:23
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Invisible man's new haircut
01:03
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Invisible man hails a taxi
01:12
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The automobile is a great way to express individuality. Yet so many Middle East drivers disappear into the same squared-off sedan. So we asked, why be invisible when you can stand out in a Ford Fusion? To drive home this point, we introduced the Invisible Man in a series of YouTube videos, followed by a full-on social media blitz.

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